The strategic and creative agency dedicated to brands.
As an agency dedicated to brands, W has been at their side for over 20 years. From this close collaboration, we have forged a common conviction: a new vision of marketing and communication must develop. We call this virtuous approach for companies and society CONTRIBUTING®.
CONTRIBUTING® means recognizing that marketing and the era of “more” have had their day, but that on the other hand, the depression of a world on a diet (consuming less, not traveling, no longer buying pleasure, etc.) is not a satisfactory answer.
We see in brands the engine of a positive contribution capable of re-enchanting the world in a different way. More than ever, they are levers of change and pride for the company’s employees, emotional links and reference points for their audiences, and growth drivers for markets and shareholders.
Brands surround us, make us think, laugh, vibrate, dream, and sometimes open new paths. Our role is to continue to be at their side to guide them and help them to be part of their time and at the heart of conversations.
CONTRIBUTING® is a new art of branding that is being invented and that will continue to be built together.Subscribe
W is a strategic and creative agency whose raison d’être is “to help companies, through their brand, to develop and transform themselves for the common good”.
Brand strategy – Branding – Change management – Design – Brand Content – Social Media – Digital – Advertising – Events – Editorial – Architecture – Retail – Internal communication – Production.
A positive vision of the future, a commitment to society and to brands without fatalism and by federating a maximum of active, enthusiastic and competent contributors.
A unique business model in France based on 3 areas of expertise: branding, architecture and advertising & content.
Integrated production: Print, Digital, Video, Architecture (Walter: 100% W subsidiary), Event (with Havas Event).
20 Years > 150 Employees
Egapro professional gender equality index: 94/100
Gender pay gap indicator: 34/40
Indicator of the gap in the rate of pay rises between women and men: 35/35
Indicator % of female employees receiving a raise in the year following their return from maternity leave: 15/15
Indicator number of employees of the under-represented gender in the 10 highest paid: 10/10
Find below the agency’s management
Owner and Creative Director
Founder and President
Catherine Million Parmentier
CFO and head of HR
Director of Global Image and Development
Head of Architecture
Head of Communication, Digital and Content
Executive Creative Director
Executive Creative Director
Creative Director Retail
Deputy Director of Strategic Planning
Director of Operations WALTER
Deputy General Manager
Marguerite de Lacharriere
Director of Operations
HR & GS Manager