Groupe Rocher
Green Conquest 2030
Le projet
Context
On July 1, 2023, Le Groupe Rocher, the first international group to adopt the status of mission-driven company whose raison d'être is to "reconnect men and women with nature".
announces the implementation of its new governance structure
to better adapt the Group to market changes and maximize its development.
At a time when the group has become highly internationalized over the past ten years, and is facing major challenges, Bris Rocher is initiating a new governance to better adapt the group to changing market́ and maximize its future development.
Idea
To accelerate, we need to capitalize on the brand's history and DNA.
The creation of a strategic plan to support the ambition of sustainability. The transformation of consumption patterns, the climate and environmental emergency, and the depletion of natural resources are all challenges to be met. The creation of a program brand and internal commitment to prepare for the future and pursue the commitment of the entire Group.
All these transformations should boost the Group's profitability and give it new resources to support the growth of its brands. They will also enable us to invest in R&D with the aim of creating the ultra-responsible natural cosmetics of tomorrow, while continuing to finance our actions to connect men and women to nature.
